Ad example for the Kindle With Special Offers
Amazon has unveiled it’s newest model of ebook reader, the “Kindle With Special Offers”. What’s the difference between the Kindle With Special Offers vs. Kindle? Let’s compare the two and see if it’s a good value or not.
Kindle With Special Offers vs Kindle Difference #1- The Special Offers
The glaring first difference between these devices is the “Special Offers” that will be available on the Kindle With Special Offers. It’s a glorified way of saying, “This Kindle has ads”.
Amazon has made it clear that the device will have 4 default special offers to begin with…
- $10 for $20 Amazon.com Gift Card
- $6 for 6 Audible Books
- $1 for an album in the Amazon MP3 Store
- $10 for $30 of products in the Amazon Denim Shop or Amazon Swim Shop
Are you thinking what I’m thinking? DENIM SHOP??
The other thing many are no doubt wondering, “Will ads be staring at me when I’m trying to read my books?” The answer is no. The ads will be shown on the screen savers (seen in picture) and also on the home screen, not within the books themselves.
KWSO Vs Kindle Difference #2- Pricing
The newest model of Kindle is being offered at $25 dollars less than the cheapest WiFi only model. Ironically, Amazon will undoubtedly make bundles more in sales with showing these ads to people than the $25 dollar cut they will take on the sale of the ebook reader.
This is brilliant stuff, business-wise, from Amazon. They are getting on the band-wagon with other apps on smart phones and Tablet PCs that show ads within to generate revenue. It’s upsetting some people who find the idea disgusting, but thankfully they have a choice to opt-out of the ads by not purchasing the Kindle With Special Options, and instead go with the Kindle.
You can click here to visit Amazon and learn more about the Kindle With Special Options…
As always, tell us what YOU think below!
April 18, 2011
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